ENVIRONMENTAL ANALYSIS (TOWS)
STRENGTH | ADVANTAGE | OPPORTUNITIES | THREATS |
Brand Reputation | Our Brand Reputatioin gives us access to market. We deliver value | Our Brand Reputation gives us competitive advantage in the industry. | |
Industry Knowledge | Industry expertise on the market and legislative regulations assit us to service our customer better. | Industry expetise assist us with competitivenes | |
Industry Market | Industry market gives us access to new markets or get new customers. | Attraction of new customers | |
Resourceful (Personnel, tools & Equipment | Access to resources gives us competitive advantage to serve our customers. | Access to resources helps to manage competition. |
WEAKNESSES | ADVANTAGE | OPPORTUNITIES | THREATS |
High Employee Turnover | Retention strategy secures us experience employees servicing our clients | Retention strategy gives us competitive edge in the industry. | |
Over Reliance on the Director | If responsibilities is shared amongst the team - the company will minimize relying on the director. | If the director is removed from operation of business - he can focus on strategic imperatives of the business. | |
Lack of Cashflow and Governance
Procedure | If cashflow is improved, it will assist with business growth and sustainability. | Improved cashflow will asssit our business with managing liabilities. | |
Lack of Internal Control and System (Policies & Procedures | Improved internal control will assist us to deliver work on time and quality. | Improved internal control will assist with customer satisfaction and brand reputation. |